Workflows for specialist AI agents

Produce fresh creative variants when fatigue hits for YouTube Ads

Spots worn-out YouTube ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing, and generates the video in Runway or Google Veo. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Produce fresh creative variants when fatigue hits for X Ads

Spots worn-out X ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing. Video stays a written brief for this channel. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Produce fresh creative variants when fatigue hits for TikTok Ads

Spots worn-out TikTok ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing, and generates the video in Runway or Google Veo. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Produce fresh creative variants when fatigue hits for Snapchat Ads

Spots worn-out Snapchat ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing, and generates the video in Runway or Google Veo. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Produce fresh creative variants when fatigue hits for Reddit Ads

Spots worn-out Reddit ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing. Video stays a written brief for this channel. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Produce fresh creative variants when fatigue hits for Meta Ads

Spots worn-out Meta (Facebook & Instagram) ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing, and generates the video in Runway or Google Veo. Needs an image MCP such as Figma, Canva or Runway, or a video MCP such as Runway or Google Veo, connected in Roadway.

Produce fresh creative variants when fatigue hits for LinkedIn Ads

Spots worn-out LinkedIn ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing. Video stays a written brief for this channel. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Produce fresh creative variants when fatigue hits for Google Display Ads

Spots worn-out Google Display ads, then builds fresh image variants in Figma, Canva or Runway that keep the winning message and change one thing, and generates the video in Runway or Google Veo. Needs an image MCP such as Figma, Canva or Runway, or a video MCP such as Runway or Google Veo, connected in Roadway.

Optimize Spark Ads and creator partnerships for TikTok Ads

Finds the organic and creator posts worth boosting as Spark Ads, and scales the creators whose content converts.

Run copy iteration experiments for TikTok Ads

Runs a small number of TikTok copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Refresh ad copy with new reviews and awards for TikTok Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into TikTok ads.

Optimize placements for TikTok Ads

Cuts the TikTok placements that burn budget on low-quality inventory and protects brand safety.

Optimize lookalike audiences for TikTok Ads

Keeps TikTok lookalike-style audiences seeded with your best customers and retires the ones that drift.

Optimize lead forms for pipeline quality for TikTok Ads

Makes TikTok lead forms produce qualified leads instead of cheap, junk submissions.

Optimize interest targeting for TikTok Ads

Keeps the TikTok interest targets that drive efficient results and prunes the ones that only add cheap reach.

Optimize creative concepts and formats for TikTok Ads

Finds which hooks, formats and messages win on TikTok, then drafts the next round of images in Figma, Canva or Runway and generates video in Runway or Google Veo. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Run copy iteration experiments for Snapchat Ads

Runs a small number of Snapchat copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Refresh ad copy with new reviews and awards for Snapchat Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Snapchat ads.

Optimize placements for Snapchat Ads

Cuts the Snapchat placements that burn budget on low-quality inventory and protects brand safety.

Optimize lookalike audiences for Snapchat Ads

Keeps Snapchat lookalike-style audiences seeded with your best customers and retires the ones that drift.

Optimize lead forms for pipeline quality for Snapchat Ads

Makes Snapchat lead forms produce qualified leads instead of cheap, junk submissions.

Optimize interest targeting for Snapchat Ads

Keeps the Snapchat interest targets that drive efficient results and prunes the ones that only add cheap reach.

Optimize creative concepts and formats for Snapchat Ads

Finds which hooks, formats and messages win on Snapchat, then drafts the next round of images in Figma, Canva or Runway and generates video in Runway or Google Veo. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Generate, test and retire creative variants autonomously for Snapchat Ads

A test-and-learn loop for Snapchat ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Flag fatigued creatives before performance drops for Snapchat Ads

Finds Snapchat ads that are wearing out (rising frequency, falling CTR, rising cost) before they drag down the account.

Generate, test and retire creative variants autonomously for TikTok Ads

A test-and-learn loop for TikTok ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Flag fatigued creatives before performance drops for TikTok Ads

Finds TikTok ads that are wearing out (rising frequency, falling CTR, rising cost) before they drag down the account.

Trade paid for organic when rankings climb or slip

Tracks organic rank changes by page and query, and lowers non-brand bids where you rank in the top 3, then raises them where rankings slip.

Mirror rising search language in ad copy

Spots new phrases rising in your search terms and on-site searches, and works them into headlines and ad groups before competitors catch on.

Turn recurring objections and pains from sales calls into ads

Reads aggregated themes from sales calls and turns the top pains and objections into ad angles, search ad groups and landing page proof.

Test new targeting, creative and landing pages when a winner breaks out

Spots keywords, ads and audiences that break out or stall, and proposes the next targeting, creative or landing page test, with drafts built in Figma, Canva or Runway, or your page builder. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy, and an image or video MCP such as Figma, Canva, Runway or Google Veo, connected in Roadway.

Audit negative keyword conflicts for Microsoft (Bing) Ads

Finds Microsoft (Bing) negative keywords that block your own keywords, and gaps where obvious negatives are missing.

Audit negative keyword conflicts for Google Search Ads

Finds Google Search negative keywords that block your own keywords, and gaps where obvious negatives are missing.

Detect invalid traffic and click fraud for Microsoft (Bing) Ads

Finds bot, fraud and accidental click patterns on Microsoft (Bing) and blocks the sources.

Detect invalid traffic and click fraud for Meta Ads

Finds bot, fraud and accidental click patterns on Meta (Facebook & Instagram), documents the evidence, and prepares a request for credit. It does not block traffic.

Detect invalid traffic and click fraud for Google Search Ads

Finds bot, fraud and accidental click patterns on Google Search and blocks the sources.

Detect invalid traffic and click fraud for Google Display Ads

Finds bot, fraud and accidental click patterns on Google Display and blocks the sources.

Detect brand bidding and impersonation for Microsoft (Bing) Ads

Spots competitors, affiliates or scammers bidding on your brand in Microsoft (Bing) and impersonating you in ad copy.

Detect brand bidding and impersonation for Google Search Ads

Spots competitors, affiliates or scammers bidding on your brand in Google Search and impersonating you in ad copy.

Detect auction pressure anomalies

Detects sudden auction pressure (CPC jumps, new competitors, overlap spikes) on search, and separates it from internal causes.

Audit brand-safety adjacency with LLM classification

Uses an LLM to classify where your ads appeared on Google Display and YouTube (placements and videos), and finds brand-unsafe adjacency that keyword lists miss.

Run copy iteration experiments for YouTube Ads

Runs a small number of YouTube copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for X Ads

Runs a small number of X copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Reddit Ads

Runs a small number of Reddit copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Microsoft (Bing) Ads

Runs a small number of Microsoft (Bing) copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Meta Ads

Runs a small number of Meta (Facebook & Instagram) copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for LinkedIn Ads

Runs a small number of LinkedIn copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Google Search Ads

Runs a small number of Google Search copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Google Display Ads

Runs a small number of Google Display copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for ChatGPT Ads

Runs a small number of ChatGPT copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Generate, test and retire creative variants autonomously for YouTube Ads

A test-and-learn loop for YouTube ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Generate, test and retire creative variants autonomously for X Ads

A test-and-learn loop for X ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Generate, test and retire creative variants autonomously for Reddit Ads

A test-and-learn loop for Reddit ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Test and retire ad copy variants automatically for Microsoft (Bing) Ads

Writes new responsive search ad headlines and descriptions from your winning angles, tests each against the current best with a fixed split, and retires the losers once there is enough data.

Generate, test and retire creative variants autonomously for Meta Ads

A test-and-learn loop for Meta (Facebook & Instagram) ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs an image MCP such as Figma, Canva or Runway, or a video MCP such as Runway or Google Veo, connected in Roadway.

Generate, test and retire creative variants autonomously for LinkedIn Ads

A test-and-learn loop for LinkedIn ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Test and retire ad copy variants automatically for Google Search Ads

Writes new responsive search ad headlines and descriptions from your winning angles, tests each against the current best with a fixed split, and retires the losers once there is enough data.

Generate, test and retire creative variants autonomously for Google Display Ads

A test-and-learn loop for Google Display ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Generate, test and retire creative variants for ChatGPT Ads

A test-and-learn loop for ChatGPT ads: writes new titles and one-line copy from the winning angles, tests each against the current best with a fixed split, and retires the losers on cost per goal once there is enough data.

Watch competitor ad libraries and spin up counter-positioning copy

Monitors competitors in the ad libraries (Google Ads Transparency Center, Meta, LinkedIn, X) and through web search, and drafts counter-positioning copy for every channel when their messaging shifts.

Refresh ad copy with new reviews and awards for YouTube Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into YouTube ads.

Refresh ad copy with new reviews and awards for X Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into X ads.

Refresh ad copy with new reviews and awards for Reddit Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Reddit ads.

Refresh ad copy with new reviews and awards for Microsoft (Bing) Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Microsoft (Bing) ads.

Refresh ad copy with new reviews and awards for Meta Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Meta (Facebook & Instagram) ads.

Refresh ad copy with new reviews and awards for LinkedIn Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into LinkedIn ads.

Refresh ad copy with new reviews and awards for Google Search Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Google Search ads.

Refresh ad copy with new reviews and awards for Google Display Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Google Display ads.

Refresh ad copy with new reviews and awards for ChatGPT Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into ChatGPT ads.

Sync negative keywords and brand exclusions from Google Search to Microsoft (Bing) Ads

Keeps Microsoft Advertising negative keyword lists and brand exclusions in sync with Google Ads, so lessons from one search engine protect the other.

Ship Reddit Ads community language to Google Search keywords and copy

Mines the Reddit threads and comments where buyers describe their problem, and turns that language into new search keywords and RSA headlines.

Test whether brand search ads add results before defending the results page

Decides how much to spend on brand search by testing whether brand ads are incremental when you already rank first organically and competitors are absent.

Target competitor-alternative context hints for ChatGPT Ads

Builds ChatGPT ad groups for conversations where people compare or look for alternatives to competitors.

Target competitor URL custom segments on Display and YouTube

Builds Google custom segments from competitor brand searches and website URLs, to reach people evaluating competitors on Display and YouTube.

Score search-term relevance with an LLM and add negatives

Uses an LLM to grade every new search term's relevance to the ICP and offer, adding negatives and keywords automatically before wasted spend piles up.

Prune LinkedIn Ads targeting facets from pipeline feedback autonomously

Continuously prunes and expands LinkedIn targeting facets based on which titles, companies and skills produce opportunities in the CRM.

Optimize topic targeting for YouTube Ads

Finds the YouTube topics that convert and removes the ones that just soak up impressions.

Optimize topic targeting for X Ads

Finds the X topics that convert and removes the ones that just soak up impressions.

Optimize topic targeting for Google Display Ads

Finds the Google Display topics that convert and removes the ones that just soak up impressions.

Optimize placements for YouTube Ads

Cuts the YouTube placements that burn budget on low-quality inventory and protects brand safety.

Optimize partner and Audience Network traffic for Microsoft (Bing) Ads

Cuts the Microsoft (Bing) partner and Audience Network sites that burn budget on low-quality traffic and protects brand safety.

Optimize placements for Meta Ads

Cuts the Meta (Facebook & Instagram) placements that burn budget on low-quality inventory and protects brand safety.

Optimize placements for Google Display Ads

Cuts the Google Display placements that burn budget on low-quality inventory and protects brand safety.

Optimize partnership (creator) ads for Instagram Ads

Finds the creator posts worth running as partnership ads on Instagram and Facebook, and scales the creators whose content converts.

Optimize lookalike audiences for Reddit Ads

Keeps Reddit lookalike-style audiences seeded with your best customers and retires the ones that drift.

Optimize lookalike audiences for Meta Ads

Keeps Meta (Facebook & Instagram) lookalike-style audiences seeded with your best customers and retires the ones that drift.

Optimize lookalike audiences for Google Display Ads

Keeps Google Display lookalike-style audiences seeded with your best customers and retires the ones that drift.

Optimize lookalike and follower look-alike audiences for X Ads

Keeps X lookalike-style audiences seeded with your best customers and retires the ones that drift.

Optimize lead forms for pipeline quality for Reddit Ads

Makes Reddit lead forms produce qualified leads instead of cheap, junk submissions.

Optimize lead forms for pipeline quality for Meta Ads

Makes Meta (Facebook & Instagram) lead forms produce qualified leads instead of cheap, junk submissions.

Optimize lead forms for pipeline quality for LinkedIn Ads

Makes LinkedIn lead forms produce qualified leads instead of cheap, junk submissions.

Optimize lead form assets for pipeline quality for Google Search Ads

Makes Google Search lead forms produce qualified leads instead of cheap, junk submissions.

Optimize keyword targeting for X Ads

Prunes and expands X keyword targeting so ads show up next to the conversations your buyers are actually having.

Optimize keyword targeting for Reddit Ads

Prunes and expands Reddit keyword targeting so ads show up next to the conversations your buyers are actually having.

Optimize keywords and match types for Microsoft (Bing) Ads

Pauses keywords that waste spend and keeps or retunes match types on the ones that work in Microsoft Advertising, under Maximize conversions. It adjusts the campaign's target CPA or target ROAS when volume or cost is off, and does not set manual keyword bids.

Optimize keywords and match types for Google Search Ads

Pauses keywords that waste spend and keeps or retunes match types on the ones that work, under Maximize conversions. It adjusts the campaign's target CPA or target ROAS when volume or cost is off, and does not set manual keyword bids.

Optimize job title and seniority targeting for LinkedIn Ads

Uses LinkedIn demographic reporting to keep spend on the job titles, functions and seniorities that create pipeline.

Optimize interest targeting for YouTube Ads

Keeps the YouTube interest targets that drive efficient results and prunes the ones that only add cheap reach.

Optimize interest targeting for X Ads

Keeps the X interest targets that drive efficient results and prunes the ones that only add cheap reach.

Optimize interest targeting for Reddit Ads

Keeps the Reddit interest targets that drive efficient results and prunes the ones that only add cheap reach.

Refresh ad copy with new reviews and awards for ChatGPT Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into ChatGPT ads.

Refresh ad copy with new reviews and awards for Google Display Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Google Display ads.

Refresh ad copy with new reviews and awards for Google Search Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Google Search ads.

Refresh ad copy with new reviews and awards for LinkedIn Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into LinkedIn ads.

Refresh ad copy with new reviews and awards for Meta Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Meta (Facebook & Instagram) ads.

Refresh ad copy with new reviews and awards for Microsoft (Bing) Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Microsoft (Bing) ads.

Refresh ad copy with new reviews and awards for Reddit Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Reddit ads.

Refresh ad copy with new reviews and awards for Snapchat Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into Snapchat ads.

Refresh ad copy with new reviews and awards for TikTok Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into TikTok ads.

Refresh ad copy with new reviews and awards for X Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into X ads.

Refresh ad copy with new reviews and awards for YouTube Ads

When new reviews, ratings, awards or customer wins land, works the strongest proof into YouTube ads.

Report brand search impression share

Weekly brand search report: impression share, top-of-page rate, CPC trend and competitor overlap on brand terms on Google and Microsoft.

Report competitor auction pressure for Google Search Ads

Reads Google Search auction insights for brand and non-brand campaigns to show which competitors are gaining overlap and outranking you.

Report competitor auction pressure for Microsoft (Bing) Ads

Reads Microsoft (Bing) auction insights for brand and non-brand campaigns to show which competitors are gaining overlap and outranking you.

Report conversation-context shifts and new opportunities for ChatGPT Ads

Summarizes which conversation contexts trigger your ChatGPT sponsored cards and which ones convert, so you can tune context hints.

Report search intent shifts and new opportunities for Google Search Ads

Turns the Google Search search terms report into intent themes that show where money goes and which new keywords or negatives you need.

Report search intent shifts and new opportunities for Microsoft (Bing) Ads

Turns the Microsoft (Bing) search terms report into intent themes that show where money goes and which new keywords or negatives you need.

Run copy iteration experiments for ChatGPT Ads

Runs a small number of ChatGPT copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Google Display Ads

Runs a small number of Google Display copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Google Search Ads

Runs a small number of Google Search copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for LinkedIn Ads

Runs a small number of LinkedIn copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Meta Ads

Runs a small number of Meta (Facebook & Instagram) copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Microsoft (Bing) Ads

Runs a small number of Microsoft (Bing) copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Reddit Ads

Runs a small number of Reddit copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for Snapchat Ads

Runs a small number of Snapchat copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for TikTok Ads

Runs a small number of TikTok copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for X Ads

Runs a small number of X copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Run copy iteration experiments for YouTube Ads

Runs a small number of YouTube copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Score search-term relevance with an LLM and add negatives

Uses an LLM to grade every new search term's relevance to the ICP and offer, adding negatives and keywords automatically before wasted spend piles up.

Ship Reddit Ads community language to Google Search keywords and copy

Mines the Reddit threads and comments where buyers describe their problem, and turns that language into new search keywords and RSA headlines.

Snapshot competitor ads from ad libraries

A simple weekly snapshot of what competitors are currently running in the public ad libraries.

Sync negative keywords and brand exclusions from Google Search to Microsoft (Bing) Ads

Keeps Microsoft Advertising negative keyword lists and brand exclusions in sync with Google Ads, so lessons from one search engine protect the other.

Target competitor-alternative context hints for ChatGPT Ads

Builds ChatGPT ad groups for conversations where people compare or look for alternatives to competitors.

Target competitor URL custom segments on Display and YouTube

Builds Google custom segments from competitor brand searches and website URLs, to reach people evaluating competitors on Display and YouTube.

Test and retire ad copy variants automatically for Google Search Ads

Writes new responsive search ad headlines and descriptions from your winning angles, tests each against the current best with a fixed split, and retires the losers once there is enough data.

Test and retire ad copy variants automatically for Microsoft (Bing) Ads

Writes new responsive search ad headlines and descriptions from your winning angles, tests each against the current best with a fixed split, and retires the losers once there is enough data.

Test new targeting, creative and landing pages when a winner breaks out

Spots keywords, ads and audiences that break out or stall, and proposes the next targeting, creative or landing page test, with drafts built in Figma, Canva or Runway, or your page builder. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy, and an image or video MCP such as Figma, Canva, Runway or Google Veo, connected in Roadway.

Test whether brand search ads add results before defending the results page

Decides how much to spend on brand search by testing whether brand ads are incremental when you already rank first organically and competitors are absent.

Trade paid for organic when rankings climb or slip

Tracks organic rank changes by page and query, and lowers non-brand bids where you rank in the top 3, then raises them where rankings slip.

Turn recurring objections and pains from sales calls into ads

Reads aggregated themes from sales calls and turns the top pains and objections into ad angles, search ad groups and landing page proof.

Watch competitor ad libraries and spin up counter-positioning copy

Monitors competitors in the ad libraries (Google Ads Transparency Center, Meta, LinkedIn, X) and through web search, and drafts counter-positioning copy for every channel when their messaging shifts.