Standard performance marketing agent for launches

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An agent focused on launches across your connected ad channels. It handles reporting, budget pacing, optimization inside the Workflow Automation Library.

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Workflows by category

A roster of 12 workflows at Standard complexity, covering 4 of the 8 core jobs. It includes the core workflows at Basic and Standard, with overlapping versions removed.

Account health and maintenance · 4

Audit naming conventions and UTMs

Keeps campaign names and UTMs consistent on every connected channel so reporting, attribution and cross-channel analysis do not break.

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All channels

Maintenance Basic complexity Launches

Check launch campaign readiness

A simple pre-flight check before launch campaigns go live: tracking, URLs, approvals, budgets and end dates.

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All channels

Maintenance Basic complexity Launches

Clean up stale campaigns and ads

Archives dead campaigns, ad groups and ads across channels that clutter accounts and confuse automation and reporting.

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All channels

Maintenance Basic complexity Launches

Pause expired launch and promo messaging

A simple check for ads still mentioning a launch as "new", an expired promo, or an old price.

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All channels

Maintenance Basic complexity Launches

Reporting · 2

Snapshot launch-week performance

A simple read on how launch campaigns did in their first 7 days by channel: spend, reach, clicks and goal events.

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All channels

Reporting Basic complexity Launches

Review post-launch performance

A 30-day review of a launch across channels: what drove adoption or pipeline, what to fold into always-on, and what to stop.

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All channels

Reporting Standard complexity Launches Trial & signup growth

Pacing and budget caps · 2

Hold the experiment budget guardrail

Keeps the total spend on tests and experiments across all channels within the agreed experiment budget, so exploration never eats the core.

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All channels

Budget cap Standard complexity Launches

Set lifetime budget caps for promos and launches

Puts hard lifetime caps and end dates on time-boxed promo, launch and surge campaigns, so they cannot keep spending after the moment has passed.

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All channels

Budget cap Standard complexity Launches Revenue growth

Signal-based reactions · 2

Pause promoted posts during a brand crisis on X and Reddit

When negative sentiment spikes (an outage, a pricing backlash, a bad news cycle), pauses or swaps out promoted social posts that would land badly, and restores them when it passes.

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Facebook Ads Instagram Ads LinkedIn Ads X Ads Reddit Ads

Signal-based Standard complexity Brand protection Launches

Run a launch-day retargeting blitz across channels

For major launches, runs a coordinated 7-14 day push to warm audiences across channels with launch creative, then winds it down.

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Google Search Ads Google Display Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads X Ads Reddit Ads ChatGPT Ads

Signal-based Standard complexity Launches Revenue growth