X Ads agent for launches

Runs a small number of X copy tests at a time, one variable per test, and promotes a winner only on cost per goal.

Proposes and runs controlled tests of new X targeting, so new audiences are found deliberately rather than by accident.

Reads your email send calendar, then retargets people in each send segment who did not click within 48 hours and suppresses ads to people who already clicked. Needs your email platform or CRM to sync audiences to the ad platforms.

When negative sentiment spikes (an outage, a pricing backlash, a bad news cycle), pauses or swaps out promoted social posts that would land badly, and restores them when it passes.

Uses your promo calendar and seasonality to ramp X budgets, creative and targets before peaks, and roll them back after.

Finds the X campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Takes proven X targets and tests the adjacent ones (neighboring keywords, conversation topics and follower look-alikes) to find the next layer of scale.

Takes proven X campaigns into new countries or regions in a controlled way.

Spots trends in your category on X and drafts a promotion of a relevant post while the conversation is hot. Every promotion waits for your approval, even if auto-approve is on.

Watches your changelog and launch calendar, and spins up X launch campaigns and copy refreshes for meaningful releases.

Watches partner and integration launches and updates copy on every channel (search sitelinks and headlines, LinkedIn and social hooks, ChatGPT context hints) to ride the announcement.