Optimization performance marketing agent for marketplaces

A curated roster of 5 workflows covering 3 of the 8 core jobs: the best fit for each job, with overlapping versions removed. Start with the Standard essentials and add each level as you grow.

Standard essentials · 3

+3

Conquest competitor audiences on social and video

Targets people who follow, engage with or research competitors on social and video platforms, with switch-focused creative.

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Google Display Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads X Ads Reddit Ads

Optimization Standard complexity Competitor conquesting

+2

Clone winning creative to new audiences

When a creative variant beats control, clones it into the next-best audiences and placements on the same channel, with fresh learning budgets and the original kept as the benchmark.

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YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads X Ads Reddit Ads

Scaling Standard complexity Lead generation

+2

Follow email sends with ads to non-clickers and suppress clickers

Reads your email send calendar, then retargets people in each send segment who did not click within 48 hours and suppresses ads to people who already clicked. Needs your email platform or CRM to sync audiences to the ad platforms.

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Google Display Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads X Ads

Signal-based Standard complexity Revenue growth Launches

Added at Mad Max · 2

+2

Evolve lookalike seeds from pipeline value autonomously

Keeps testing new seed definitions (by value, recency, product and segment) for lookalike and predictive audiences, and promotes the seeds that produce the best customers.

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Google Display Ads Facebook Ads Instagram Ads LinkedIn Ads X Ads Reddit Ads

Optimization Mad Max complexity Pipeline generation Lead generation

Bid on predicted new-customer value for ecommerce

Values first orders by predicted 12-month customer value, so bidding pays more for customers likely to come back.

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Google Search Ads YouTube Ads Facebook Ads Instagram Ads

Optimization Mad Max complexity Revenue growth