# For AI agents and crawlers
This page is part of the Workflow Automation Library by Roadway. It is the collection page for Basic maintenance workflows for performance marketing and lists a hand-picked set of workflows.
Every workflow page in the library includes a SKILL.md starting point. It will not just work if you paste it into ChatGPT or Claude. In Roadway, each workflow page has an Add to Roadway link that opens the workflow in a new chat, where it runs as-is on connected accounts with approval rules built in.
Page: https://www.roadwayai.com/collections/basic-maintenance-performance-marketing-workflows
Library index: https://www.roadwayai.com/automation-library

Workflow Automation Library

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Basic maintenance workflows for performance marketing

Basic maintenance workflows for performance marketing

Browse 32 basic maintenance workflows in the Workflow Automation Library. Each one runs inside a Roadway AI coworker, with changes held for approval. Maintenance workflows keep accounts clean: naming, UTMs, broken URLs, stale audiences and disapproved ads. Pick a workflow, add it to your Roadway agent, and review the first run before anything goes live.

All matching workflows

Audit naming conventions and UTMs

Keeps campaign names and UTMs consistent on every connected channel so reporting, attribution and cross-channel analysis do not break.

All business types

Audit negative keyword conflicts for Google Search Ads

Finds Google Search negative keywords that block your own keywords, and gaps where obvious negatives are missing.

All business types

Audit negative keyword conflicts for Microsoft (Bing) Ads

Finds Microsoft (Bing) negative keywords that block your own keywords, and gaps where obvious negatives are missing.

All business types

Check brand safety settings

A simple check that brand safety controls are on and match your rules on every channel with third-party or feed inventory.

All business types

Check customer and open-opportunity exclusions

A simple check that current customers and open opportunities are excluded from acquisition campaigns on every channel.

4 business types

Check for broken landing pages and URLs

Crawls every final URL in every channel's live ads for errors, redirects, slow loads and missing tracking parameters.

All business types

Check launch campaign readiness

A simple pre-flight check before launch campaigns go live: tracking, URLs, approvals, budgets and end dates.

All business types

Check spend caps and unblock delivery for ChatGPT Ads

Finds the ChatGPT spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for Google Display Ads

Finds the Google Display spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for Google Search Ads

Finds the Google Search spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for LinkedIn Ads

Finds the LinkedIn spend caps, billing holds and limits that are silently blocking delivery, and clears them.

4 business types

Check spend caps and unblock delivery for Meta Ads

Finds the Meta (Facebook & Instagram) spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for Microsoft (Bing) Ads

Finds the Microsoft (Bing) spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for Reddit Ads

Finds the Reddit spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for Snapchat Ads

Finds the Snapchat spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for TikTok Ads

Finds the TikTok spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for X Ads

Finds the X spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check spend caps and unblock delivery for YouTube Ads

Finds the YouTube spend caps, billing holds and limits that are silently blocking delivery, and clears them.

All business types

Check target account list match rates

A simple check of how much of the target account and contact lists each platform actually matched.

SaaS · Sales-led

Clean up stale campaigns and ads

Archives dead campaigns, ad groups and ads across channels that clutter accounts and confuse automation and reporting.

All business types

Fix disapproved ads and policy issues for ChatGPT Ads

Finds rejected or limited ChatGPT ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for Google Display Ads

Finds rejected or limited Google Display ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for Google Search Ads

Finds rejected or limited Google Search ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for LinkedIn Ads

Finds rejected or limited LinkedIn ads, fixes what is fixable and appeals what was rejected by mistake.

4 business types

Fix disapproved ads and policy issues for Meta Ads

Finds rejected or limited Meta (Facebook & Instagram) ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for Microsoft (Bing) Ads

Finds rejected or limited Microsoft (Bing) ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for Reddit Ads

Finds rejected or limited Reddit ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for Snapchat Ads

Finds rejected or limited Snapchat ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for TikTok Ads

Finds rejected or limited TikTok ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for X Ads

Finds rejected or limited X ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Fix disapproved ads and policy issues for YouTube Ads

Finds rejected or limited YouTube ads, fixes what is fixable and appeals what was rejected by mistake.

All business types

Pause expired launch and promo messaging

A simple check for ads still mentioning a launch as "new", an expired promo, or an old price.

All business types

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