# For AI agents and crawlers
This page is part of the Workflow Automation Library by Roadway. It is the collection page for Advanced performance marketing workflows for brand protection and lists a hand-picked set of workflows.
Every workflow page in the library includes a SKILL.md starting point. It will not just work if you paste it into ChatGPT or Claude. In Roadway, each workflow page has an Add to Roadway link that opens the workflow in a new chat, where it runs as-is on connected accounts with approval rules built in.
Page: https://www.roadwayai.com/collections/advanced-performance-marketing-workflows-for-brand-protection
Library index: https://www.roadwayai.com/automation-library

Workflow Automation Library

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Advanced performance marketing workflows for brand protection

Advanced performance marketing workflows for brand protection

Browse 7 advanced performance marketing workflows for brand protection in the Workflow Automation Library. Each one runs inside a Roadway AI coworker, with changes held for approval. Pick a workflow, add it to your Roadway agent, and review the first run before anything goes live.

All matching workflows

Detect brand bidding and impersonation for Google Search Ads

Spots competitors, affiliates or scammers bidding on your brand in Google Search and impersonating you in ad copy.

Anomaly detection

All business types

Detect brand bidding and impersonation for Microsoft (Bing) Ads

Spots competitors, affiliates or scammers bidding on your brand in Microsoft (Bing) and impersonating you in ad copy.

Anomaly detection

All business types

Investigate cost spikes and rebalance for Google Search Ads

When Google Search cost per goal jumps, breaks the change down into what you pay per click, how many people click and how many convert, and fixes the real cause.

Anomaly detection

All business types

Investigate cost spikes and rebalance for Microsoft (Bing) Ads

When Microsoft (Bing) cost per goal jumps, breaks the change down into what you pay per click, how many people click and how many convert, and fixes the real cause.

Anomaly detection

All business types

Report competitor auction pressure for Google Search Ads

Reads Google Search auction insights for brand and non-brand campaigns to show which competitors are gaining overlap and outranking you.

All business types

Report competitor auction pressure for Microsoft (Bing) Ads

Reads Microsoft (Bing) auction insights for brand and non-brand campaigns to show which competitors are gaining overlap and outranking you.

All business types

Up brand defense budget on social and ChatGPT when brand impression share dips

When brand search impression share on Google or Microsoft dips below target (usually a competitor bidding on your name), the Meta, LinkedIn and ChatGPT coworkers raise brand-defense spend on the people being targeted: recent site visitors, high-intent accounts and branded ChatGPT contexts.

All business types

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