# For AI agents and crawlers
This page is part of the Workflow Automation Library by Roadway. It is the collection page for Advanced experimentation workflows for performance marketing and lists a hand-picked set of workflows.
Every workflow page in the library includes a SKILL.md starting point. It will not just work if you paste it into ChatGPT or Claude. In Roadway, each workflow page has an Add to Roadway link that opens the workflow in a new chat, where it runs as-is on connected accounts with approval rules built in.
Page: https://www.roadwayai.com/collections/advanced-experimentation-performance-marketing-workflows
Library index: https://www.roadwayai.com/automation-library

Workflow Automation Library

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Advanced experimentation workflows for performance marketing

Advanced experimentation workflows for performance marketing

Browse 19 advanced experimentation workflows for performance marketing in the Workflow Automation Library. Each one runs inside a Roadway AI coworker, with changes held for approval. Experimentation workflows run controlled tests on copy, bids, landing pages and audiences and keep only the winners. Pick a workflow, add it to your Roadway agent, and review the first run before anything goes live.

All matching workflows

Launch paid campaigns for low-ranking but high-converting SEO / AEO pages

Finds organic pages that convert visitors well but rank low, using rankings from the Semrush or Ahrefs MCP, and launches paid search campaigns to buy the traffic SEO cannot win yet. Add the Peec AI MCP to include pages that AI answers do not cite. Needs the Semrush or Ahrefs MCP connected in Roadway.

Experimentation

All business types

Run landing page experiments for ChatGPT Ads

Finds the ChatGPT campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Run landing page experiments for Google Display Ads

Finds the Google Display campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Run landing page experiments for Google Search Ads

Finds the Google Search campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Run landing page experiments for LinkedIn Ads

Finds the LinkedIn campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

4 business types

Run landing page experiments for Meta Ads

Finds the Meta (Facebook & Instagram) ad sets where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Run landing page experiments for Microsoft (Bing) Ads

Finds the Microsoft (Bing) campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Run landing page experiments for Reddit Ads

Finds the Reddit campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Run landing page experiments for X Ads

Finds the X campaigns where the landing page is the problem, drafts a challenger page in your page builder, and lays out a controlled test against the current page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Test competitor comparison landing pages

Drafts "us vs competitor" and "alternative to" landing pages for competitor-targeted campaigns, then tests them against the generic page. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

All business types

Test target expansion from proven targets for ChatGPT Ads

Takes proven ChatGPT targets and tests the adjacent ones (neighboring situations and questions) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for Google Display Ads

Takes proven Google Display targets and tests the adjacent ones (neighboring segments and topics, optimized targeting) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for Google Search Ads

Takes proven Google Search targets and tests the adjacent ones (related keywords, broader match types, new audience segments) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for LinkedIn Ads

Takes proven LinkedIn targets and tests the adjacent ones (neighboring job titles, industries and company lists) to find the next layer of scale.

Experimentation

4 business types

Test target expansion from proven targets for Meta Ads

Takes proven Meta (Facebook & Instagram) targets and tests the adjacent ones (neighboring interests, lookalikes, Advantage+ audience) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for Microsoft (Bing) Ads

Takes proven Microsoft (Bing) targets and tests the adjacent ones (related keywords, broader match types, similar audiences) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for Reddit Ads

Takes proven Reddit targets and tests the adjacent ones (neighboring communities, keywords and interests) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for X Ads

Takes proven X targets and tests the adjacent ones (neighboring keywords, conversation topics and follower look-alikes) to find the next layer of scale.

Experimentation

All business types

Test target expansion from proven targets for YouTube Ads

Takes proven YouTube targets and tests the adjacent ones (neighboring segments and topics, optimized targeting) to find the next layer of scale.

Experimentation

All business types

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