LinkedIn Ads agent for trial and signup growth

A roster of 7 workflows covering 4 of the 8 core jobs, with the core LinkedIn Ads workflows at every level and overlapping versions removed. Start with the Basic essentials and add each level as you grow.

Standard essentials · 3

Optimize audience targeting for LinkedIn Ads

Decides which LinkedIn audiences to expand, narrow, exclude or keep, based on cost per goal and lead quality.

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LinkedIn Ads

Optimization Standard complexity Lead generation

+4

Optimize the trial signup flow for paid traffic

Finds where paid visitors drop out of the signup flow, by channel, and fixes the friction that only paid traffic hits.

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Google Search Ads Microsoft (Bing) Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads Reddit Ads ChatGPT Ads

Optimization Standard complexity Trial & signup growth

Test offers and CTAs for LinkedIn Ads

Tests which offer (demo, trial, discount, lead magnet, quote) and call to action gets the best qualified results on LinkedIn, one change at a time.

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LinkedIn Ads

Experimentation Standard complexity Trial & signup growth Lead generation

Added at Advanced · 3

Report which campaigns bring signups that go on to use the product, for LinkedIn Ads

Grades LinkedIn campaigns on how many signups go on to use the product and pay, from your product data, not raw signups.

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LinkedIn Ads

Reporting Advanced complexity Trial & signup growth Pipeline generation

Launch campaigns from product changelog releases for LinkedIn Ads

Watches your changelog and launch calendar, and spins up LinkedIn launch campaigns and copy refreshes for meaningful releases.

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LinkedIn Ads

Signal-based Advanced complexity Launches Trial & signup growth

Retarget free users toward upgrade for LinkedIn Ads

Uses product signals to target free or trial users who reached the first product milestone you define but have not paid, with upgrade-focused LinkedIn ads.

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LinkedIn Ads

Signal-based Advanced complexity Trial & signup growth Revenue growth

Added at Expert · 1

+1

Use PostHog product events to choose ad audiences and exclusions

Reads product events from PostHog to find the behaviors that predict upgrades, then uses the audiences you already sync from PostHog as targets, lookalike seeds and exclusions. Needs the PostHog MCP connected in Roadway.

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Google Search Ads Google Display Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads

Signal-based Expert complexity Trial & signup growth Revenue growth MCP