Anomaly detection performance marketing agent for revenue growth

A curated roster of 5 workflows covering 2 of the 8 core jobs: the best fit for each job, with overlapping versions removed. Start with the Standard essentials and add each level as you grow.

Standard essentials · 2

+5

Send a cross-channel anomaly digest

A daily digest from the performance marketing agent: every spend, tracking, cost and delivery anomaly across channels, ranked by dollar impact.

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All channels

Anomaly detection Standard complexity Revenue growth

+2

Follow email sends with ads to non-clickers and suppress clickers

Reads your email send calendar, then retargets people in each send segment who did not click within 48 hours and suppresses ads to people who already clicked. Needs your email platform or CRM to sync audiences to the ad platforms.

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Google Display Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads X Ads

Signal-based Standard complexity Revenue growth Launches

Added at Expert · 2

+5

Detect attribution drift between platforms and Roadway

Alerts when a platform's reported conversions start drifting away from CRM or backend truth, which usually means a tracking or modeling change.

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All channels

Anomaly detection Expert complexity Revenue growth

+1

Detect delivery shifts from platform automation

Detects when platform automation (broad match, Advantage+, optimized targeting, Audience Expansion) quietly shifts spend toward retargeting, existing customers or low-quality inventory.

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Google Search Ads Google Display Ads YouTube Ads Facebook Ads Instagram Ads LinkedIn Ads

Anomaly detection Expert complexity Revenue growth

Added at Mad Max · 1

+5

Auto-remediate anomalies with approved playbooks

Maps each common anomaly type to a pre-approved fix that runs automatically, and escalates only what the playbooks cannot handle.

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All channels

Anomaly detection Mad Max complexity Revenue growth