# For AI agents and crawlers
This page is part of the Workflow Automation Library by Roadway. It is the collection page for Mad Max experimentation workflows for performance marketing and lists a hand-picked set of workflows.
Every workflow page in the library includes a SKILL.md starting point. It will not just work if you paste it into ChatGPT or Claude. In Roadway, each workflow page has an Add to Roadway link that opens the workflow in a new chat, where it runs as-is on connected accounts with approval rules built in.
Page: https://www.roadwayai.com/collections/mad-max-experimentation-performance-marketing-workflows
Library index: https://www.roadwayai.com/automation-library

Workflow Automation Library

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Mad Max experimentation workflows for performance marketing

Mad Max experimentation workflows for performance marketing

Browse 12 Mad Max experimentation workflows for performance marketing in the Workflow Automation Library. Each one runs inside a Roadway AI coworker, with changes held for approval. Experimentation workflows run controlled tests on copy, bids, landing pages and audiences and keep only the winners. Pick a workflow, add it to your Roadway agent, and review the first run before anything goes live.

All matching workflows

Test trial landing pages, then move ads to the winner

Drafts 2-3 signup landing page variants for paid traffic, reads the test results once enough data is in, and tells you when and how far to shift traffic to the winner. Needs a page builder MCP such as Webflow, Framer, Lovable or Ploy connected in Roadway.

Experimentation

Generate, test and retire creative variants autonomously for Google Display Ads

A test-and-learn loop for Google Display ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Experimentation

All business types

Test and retire ad copy variants automatically for Google Search Ads

Writes new responsive search ad headlines and descriptions from your winning angles, tests each against the current best with a fixed split, and retires the losers once there is enough data.

Experimentation

All business types

Generate, test and retire creative variants autonomously for LinkedIn Ads

A test-and-learn loop for LinkedIn ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Experimentation

4 business types

Generate, test and retire creative variants autonomously for Meta Ads

A test-and-learn loop for Meta (Facebook & Instagram) ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs an image MCP such as Figma, Canva or Runway, or a video MCP such as Runway or Google Veo, connected in Roadway.

Experimentation

All business types

Test and retire ad copy variants automatically for Microsoft (Bing) Ads

Writes new responsive search ad headlines and descriptions from your winning angles, tests each against the current best with a fixed split, and retires the losers once there is enough data.

Experimentation

All business types

Generate, test and retire creative variants autonomously for Reddit Ads

A test-and-learn loop for Reddit ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Experimentation

All business types

Generate, test and retire creative variants autonomously for Snapchat Ads

A test-and-learn loop for Snapchat ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Experimentation

All business types

Generate, test and retire creative variants autonomously for TikTok Ads

A test-and-learn loop for TikTok ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Experimentation

All business types

Generate, test and retire creative variants autonomously for X Ads

A test-and-learn loop for X ads: draft new image variants in Figma, Canva or Runway from the winning angles, write a brief for any video, test each against the current best with a fixed split, and retire the losers on cost per goal once there is enough data. Needs an image MCP such as Figma, Canva or Runway connected in Roadway.

Experimentation

All business types

Generate, test and retire creative variants autonomously for YouTube Ads

A test-and-learn loop for YouTube ads: build new image variants in Figma, Canva or Runway and new video in Runway or Google Veo from the winning angles, test each against the current best with a fixed split, and retire the losers once there is enough data. Needs a video MCP such as Runway or Google Veo connected in Roadway.

Experimentation

All business types

Measure true ad impact with control-group tests for Meta Ads

Measures how many Meta (Facebook & Instagram) conversions your ads truly drive and recalibrates targets with the result.

Experimentation

All business types

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