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Optimization performance marketing agent for launches

Optimization performance marketing agent for launches

An optimization agent that coordinates workflows across your connected ad channels, focused on launches.

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Workflows by category

A curated roster of 5 workflows covering 5 of the 8 core jobs: the best fit for each job, with overlapping versions removed. Start with the Basic essentials and add each level as you grow.

Basic essentials · 1

+5
Keeps campaign names and UTMs consistent on every connected channel so reporting, attribution and cross-channel analysis do not break.
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Added at Standard · 4

+2
Reads your email send calendar, then retargets people in each send segment who did not click within 48 hours and suppresses ads to people who already clicked. Needs your email platform or CRM to sync audiences to the ad platforms.
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+5
Keeps the total spend on tests and experiments across all channels within the agreed experiment budget, so exploration never eats the core.
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+5
A 30-day review of a launch across channels: what drove adoption or pipeline, what to fold into always-on, and what to stop.
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+3
Targets people who follow, engage with or research competitors on social and video platforms, with switch-focused creative.
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Your enterprise-ready
Performance marketing engine.

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