Simplify Reporting for Tech Partnerships with Pre-Built Templates
Streamline reporting for tech partner program teams, making it easier to track success and optimize strategies.
How Tech Partner Program Marketers Can Get Started with Report Templates
Define your growth formula
Connect report templates with attribution tools to show partner contributions across the customer lifecycle.
Set up end-to-end marketing attribution
Connect report templates with attribution tools to show partner contributions across the customer lifecycle.
Choose the right tool
Use a reporting platform that supports customizable templates designed for tech partner metrics.
Use dashboards to quickly assess performance and make data-driven adjustments
Pair reports with dashboards to track real-time performance trends and refine strategies.
Optimize based on insights
Regularly review and update templates to align with evolving goals and ensure reports remain actionable.
Bring metrics from your entire tech partner marketing funnel, into one place.
Metrics for tech partner program marketers
Tech partner marketing metrics evaluate how effectively co-marketing campaigns with technology partners drive engagement, leads, and mutual value.
Dimensions for tech partner program marketers
Dimensions segment your tech partner data to identify which products, campaigns, or integrations resonate most with shared audiences.
Bring your full-funnel metrics into one place
Dimensions
- Traffic source
- Channel
- Campaign
- Landing page
- UTMs
- Country
- City
- User segments
Metrics
- New visitors
- Sign up conversion rate
- Sign ups
- Leads
- Lead to MQL conversion rate
- MQLs
- MQL to SQL conversion rate
- SQLs
- SQL to opportunity conversion rate
- Opportunities
- Opportunity to closed won conversion rate
- Closed won customers
- New customer conversion rate
- New customers
- New customer ARR
- Expansion ARR
- Reactivation ARR
- Churned ARR
- Contraction ARR
- Total ARR
- Churn rate
FAQs
What are report templates, and why are they valuable for tech partner programs?
Report templates provide a standardized framework for analyzing and presenting partner program performance, saving time and improving clarity.
How do templates improve collaboration?
Standardized reporting makes it easier to share insights and align with stakeholders on program goals.
What should a strong tech partner report include?
Key metrics like co-sell revenue, pipeline contributions, partner ROI, and lead generation impact should be included.
Can templates be customized for different stakeholders?
Yes, templates can be tailored for executives, operational teams, or partner managers based on reporting needs.
How do report templates support better decision-making?
By organizing data clearly, templates highlight trends and areas for improvement, guiding better strategies.