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Meet your new AI growth marketing agent

Roadway’s AI Coworkers let you deploy specialized agents for digital, SEO, influencer, and performance marketing—so you can automate busywork and scale revenue faster.

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Trusted by the best growth marketing teams

How AI agents are changing growth marketing

Growth marketing spans every channel—paid, organic, partnerships, email, and beyond. The challenge isn’t finding data, it’s managing the flood of it. Teams spend countless hours stitching together reports, reconciling metrics across platforms, and debating attribution instead of acting on clear growth signals.

Roadway’s AI Coworkers take the complexity out of growth marketing. They integrate data across channels, analyze where growth is really coming from, and surface precise next steps for acquisition and retention. Instead of wrangling dashboards, your team gets a unified, revenue-anchored view of marketing performance.

AI growth monitoring

Coworkers track performance across every channel, flagging overlaps, saturation, and wasted effort.

AI impact analysis

By tying multi-channel campaigns to revenue, coworkers reveal which levers actually drive acquisition and retention.

AI workflow automation

From attribution updates to cross-channel reporting, coworkers handle the repetitive work so teams can scale experiments faster.

Roadway’s AI Coworkers free growth teams from data wrangling and manual reporting, letting them focus on the strategic bets that unlock compounding growth.

Meet an AI coworker

The first AI that multiplies marketing impact

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."

Andrew Wilson, Data Engineering

We’ll build it for you—in a scalable and flexible workspace

Flexible and fast integration options

One-click connectors

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Bring your full-funnel metrics into one place

Marketing metrics

  • Visits
  • Unique visitors
  • New visitors
  • Sign up conversion rate
  • Sign ups
  • Account creation conversion rate
  • Accounts created

Sales  metrics

  • Leads
  • Lead to opportunity conversion rate
  • Opportunities
  • MQL conversion rate
  • Marketing qualified leads (MQLs)
  • SQL conversion rate
  • Sales qualified leads (SQLs)
  • Closed won conversion rate
  • Closed won
  • Closed lost

Revenue  metrics

  • New customer conversion rate
  • New customers
  • Total revenue
  • New customer revenue
  • Expanded customers
  • Expansion customer revenue
  • Reactivated customers
  • Reactivated customer revenue
  • Contracted customers
  • Contraction revenue
  • Churned customers
  • Customer churn rate
  • Churned revenue
  • Revenue churn rate
  • Average revenue per user
  • Average revenue per customer

Marketing spend metrics

  • Marketing spend
  • CAC
  • Payback period

Accelerate growth with AI coworkers

You're in—expect an email shortly.