Monitor website visitors from Threads campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track website visitors across Threads campaigns

Roadway, along with various analytics platforms, provides insights into which campaigns are driving essential metrics like website traffic through different channels, including Threads. What sets Roadway apart is its ability to automate the labor-intensive tasks. Rather than requiring you to piece together information from advertising platforms, spreadsheets, and dashboards manually, Roadway’s AI assistants evaluate your performance data in real-time—highlighting successes, pinpointing areas that need improvement, and indicating where to direct your efforts next.

Roadway is tailored for teams seeking clear insights without unnecessary complication. It unifies spend, engagement, and revenue data into a single platform, providing a comprehensive view. The system continuously tracks performance trends, alerting teams to any fluctuations. When variations happen—such as increased conversions or decreased efficiency—AI-powered assistants automatically uncover key insights, enabling teams to respond swiftly and drive sustained growth.

Roadway streamlines the evaluation of website visitors through automation, enabling marketers to spend less time on reporting and more on strategic optimization. Whether you're expanding Threads campaigns or managing comprehensive multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of success and speeding up outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."