Monitor website visitors from SEO marketing campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track website visitors across SEO marketing campaigns

Roadway, along with various analytics platforms, provides insights into the effectiveness of campaigns that drive important metrics, such as website traffic, through channels like SEO marketing. What sets Roadway apart is its ability to automate complex tasks. Rather than requiring you to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway's AI assistants evaluate your performance data in real time. They pinpoint what is succeeding, what needs improvement, and offer guidance on where to concentrate your efforts next.

Roadway is crafted for teams seeking clear insights without the hassle of complexity. It unifies spend, engagement, and revenue data into a single platform, providing a comprehensive view. The system continuously tracks performance fluctuations, alerting teams to significant shifts—such as a surge in conversions or a decline in efficiency. Automated AI assistants proactively identify key insights, enabling teams to respond swiftly and drive sustained growth.

Through automating website visitor analysis, Roadway streamlines reporting processes for marketers, allowing them to dedicate more time to strategic optimization. Whether expanding SEO initiatives or managing multi-channel growth efforts, Roadway simplifies the process of identifying key drivers of success and helps accelerate outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."