Monitor website visitors from Facebook campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track website visitors across Facebook campaigns

Both Roadway and various analytics platforms provide insights into which campaigns are driving essential metrics, such as website traffic, through channels like Facebook. However, Roadway sets itself apart by automating the more labor-intensive tasks. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance data in real-time—pinpointing successful strategies, highlighting areas that need improvement, and recommending where to direct your efforts moving forward.

Roadway is built for organizations seeking clear insights without unnecessary complication. Our platform consolidates spend, engagement, and revenue data into a single, unified workspace, providing ongoing monitoring for performance fluctuations. Whenever there’s a change—such as a surge in conversions or a dip in efficiency—our AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.

Through automating the evaluation of website visitors, Roadway minimizes the hours marketers devote to reporting and maximizes the time available for optimization. Whether you're expanding Facebook ad campaigns or managing comprehensive multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of success and helps accelerate outcomes with reduced manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."