Monitor website visitors from affiliate marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track website visitors across affiliate marketing campaigns
Roadway, along with various analytics platforms, assists you in grasping which campaigns are effectively driving crucial metrics like website traffic through channels including affiliate marketing. The key distinction lies in Roadway’s ability to automate the labor-intensive processes. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance data in real-time—pinpointing what’s succeeding, what’s lagging, and where to direct your efforts next.
Roadway is built for teams seeking straightforward clarity without unnecessary complication. Our platform brings together spend, engagement, and revenue data into a single unified workspace, while continuously tracking for performance fluctuations. When adjustments happen—such as a surge in conversions or a decline in efficiency—our AI assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.
By streamlining the evaluation of website visitors through automation, Roadway minimizes the hours marketers dedicate to reporting and maximizes the time available for strategic optimization. Whether expanding affiliate marketing initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers and accelerating outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period