Monitor traffic from organic social campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track traffic across organic social campaigns

Roadway, along with various analytics platforms, enables you to gain insights into which campaigns are driving essential metrics, including traffic through various channels like organic social media. What sets Roadway apart is its ability to automate the labor-intensive tasks. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway's AI assistants evaluate your performance data in real-time. They pinpoint successful strategies, highlight areas that need improvement, and recommend where to direct your efforts next.

Roadway is built for teams seeking straightforward clarity without the hassle of complexity. Our platform unifies spend, engagement, and revenue data into a single, seamless workspace, providing ongoing oversight of performance trends. Whenever there’s a fluctuation—such as a surge in conversions or a decline in efficiency—AI-powered assistants automatically uncover insights, enabling teams to respond quickly and accelerate growth.

Through automating traffic analysis, Roadway streamlines the reporting process, allowing marketers to devote more time to strategic optimization. Whether expanding organic social initiatives or managing multi-channel growth efforts, Roadway simplifies the process of identifying impactful factors and speeds up outcomes with minimal manual workload.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."