Monitor total MRR from Threads campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track total MRR across Threads campaigns
Roadway, along with various analytics platforms, provides insights into which campaigns are influencing crucial metrics, such as total Monthly Recurring Revenue (MRR), across different channels like Threads. What sets Roadway apart is its ability to automate the labor-intensive processes. Rather than requiring you to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance data in real-time. They pinpoint what is effective, what needs improvement, and where your efforts should be directed next.
Roadway is tailored for teams seeking straightforward insights without unnecessary complication. It unifies your spend, engagement, and revenue data into a single platform, providing a clear overview. The system constantly tracks performance metrics, alerting you to any fluctuations. When there’s a rise in conversions or a decline in efficiency, AI-driven assistants automatically highlight key insights, empowering teams to respond swiftly and drive sustained growth.
By streamlining the evaluation of overall Monthly Recurring Revenue (MRR), Roadway minimizes the time marketers devote to reporting tasks and maximizes their focus on strategic optimization. Whether you're expanding Threads campaigns or managing multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of impact and accelerates outcomes with reduced manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

