Monitor total MRR from SEO marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track total MRR across SEO marketing campaigns
Roadway, along with various analytics tools, provides insights into which campaigns are driving essential metrics like total Monthly Recurring Revenue (MRR) across different channels, including SEO marketing. However, Roadway stands out by automating the more labor-intensive aspects of this process. Rather than requiring you to piece together data from advertising platforms, spreadsheets, and dashboards manually, Roadway’s AI assistants evaluate your performance data automatically. They pinpoint what is yielding positive results, what needs improvement, and where your future efforts should be directed.
Roadway is built for teams seeking straightforward clarity without the hassle of complexity. It unifies spend, engagement, and revenue data into a single, cohesive workspace, providing ongoing oversight of performance trends. When fluctuations happen—such as a surge in conversions or a decline in efficiency—AI-driven assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.
Through automating the evaluation of overall Monthly Recurring Revenue (MRR), Roadway enables marketers to spend less time on reporting and more time on strategic optimization. Whether you're expanding SEO initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of success, helping you accelerate outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

