Monitor total MRR from performance marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track total MRR across performance marketing campaigns
Roadway, along with various analytics platforms, assists you in comprehending which campaigns are influencing crucial metrics like total MRR across various channels, including performance marketing. The key distinction lies in Roadway's ability to automate the labor-intensive tasks. Rather than manually consolidating information from advertising platforms, spreadsheets, and dashboards, Roadway's AI counterparts evaluate your performance data in real-time—pinpointing effective strategies, highlighting areas that need improvement, and indicating where your attention should be directed next.
Roadway is crafted for teams seeking straightforward clarity without unnecessary complication. It unifies spending, engagement, and revenue data within a single platform, providing a comprehensive view. The system constantly tracks performance metrics, alerting you to any fluctuations—such as increased conversions or decreased efficiency. AI-driven assistants automatically generate insights, enabling teams to respond swiftly and drive sustained growth.
By streamlining the evaluation of overall MRR, Roadway minimizes the time marketers dedicate to reporting, freeing up more capacity for strategic optimization. Whether you're expanding your performance marketing efforts or managing multi-channel growth initiatives, Roadway simplifies identifying key drivers of success and accelerates outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

