Monitor total MRR from growth marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track total MRR across growth marketing campaigns
Both Roadway and various analytics platforms provide insights into which campaigns are influencing essential metrics, such as total Monthly Recurring Revenue (MRR), across different channels, including growth marketing. However, Roadway stands out by automating the labor-intensive tasks. Rather than piecing together data from advertising platforms, spreadsheets, and various dashboards manually, Roadway's AI assistants evaluate your performance data in real-time—pinpointing successful strategies, recognizing areas that need improvement, and highlighting where to direct your future efforts.
Roadway is built for teams seeking straightforward clarity without unnecessary complication. Our platform unifies spend, engagement, and revenue into a single workspace, providing seamless visibility. It actively tracks performance fluctuations, and when shifts happen—such as increased conversions or decreased efficiency—AI-powered assistants automatically highlight key insights. This enables teams to respond swiftly, fueling ongoing growth and success.
By streamlining the evaluation of overall Monthly Recurring Revenue, Roadway minimizes the time marketers dedicate to reporting tasks while boosting their capacity to focus on optimization. Whether you're expanding growth marketing initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers and speeds up outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

