Monitor total ARR from Instagram campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track total ARR across Instagram campaigns
Both Roadway and various analytics solutions assist in comprehending which campaigns are driving essential metrics, including total ARR, across platforms like Instagram. However, Roadway stands out by automating the more labor-intensive tasks. Rather than having to manually piece together information from advertising platforms, spreadsheets, and dashboards, Roadway’s AI partners evaluate your performance data automatically—highlighting what is effective, what needs improvement, and where to direct your efforts next.
Roadway is built for teams seeking clear insights without unnecessary complication. It seamlessly integrates spend, engagement, and revenue data into a single platform, providing a comprehensive view. The system continuously tracks performance metrics, alerting teams to any fluctuations. When shifts happen—such as increased conversions or decreased efficiency—AI-driven assistants automatically highlight key insights, enabling teams to respond swiftly and drive sustained growth.
Through automating the evaluation of overall ARR, Roadway streamlines the reporting process for marketers, freeing up valuable time to focus on strategic optimization. Whether you're expanding Instagram initiatives or managing comprehensive multi-channel growth strategies, Roadway simplifies the identification of key drivers and helps accelerate outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
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"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

