Monitor SQLs from Google search campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track SQLs across Google search campaigns

Both Roadway and various analytics solutions provide insights into which campaigns are driving essential metrics like SQLs across different channels, including Google search. However, Roadway stands out by automating the labor-intensive processes. Rather than having to manually piece together data from advertising platforms, spreadsheets, and various dashboards, Roadway’s AI assistants evaluate your performance data in real-time—pinpointing successful strategies, highlighting areas that need improvement, and recommending where to direct your efforts moving forward.

Roadway is crafted for teams seeking transparency without the hassle of complication. Our platform brings together spend, engagement, and revenue data into a unified workspace, providing clear visibility and ongoing monitoring for any performance variations. When fluctuations happen—such as a surge in conversions or a decline in efficiency—AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and drive sustained growth.

By streamlining the evaluation of SQLs, Roadway minimizes the reporting time for marketers and maximizes their focus on optimization. Whether expanding Google search initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying impactful activities and speeds up outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

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Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."