Book a demo:

Monitor signups from WhatsApp campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

You're in—expect an email shortly.

Trusted by the best growth marketing teams

Automate how you track signups across WhatsApp campaigns

Roadway, along with various analytics platforms, assists you in comprehending which campaigns are driving essential metrics, such as signups, across different channels, including WhatsApp. The key distinction is that Roadway streamlines the process through automation. Rather than painstakingly aggregating data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI-powered tools evaluate your performance metrics in real-time—pinpointing what is effective, what needs improvement, and where to direct your efforts next.

Roadway is built for teams seeking straightforward clarity without the hassle of unnecessary complexity. Our platform integrates spend, engagement, and revenue data into a single unified workspace, providing a comprehensive view. It also offers ongoing monitoring to detect any fluctuations in performance. Whenever there’s a shift—such as a surge in conversions or a decline in efficiency—AI-powered assistants automatically surface key insights, enabling teams to respond swiftly and drive sustained growth.

By streamlining the process of analyzing signups, Roadway minimizes the time marketers dedicate to reporting, allowing them to focus more on strategic optimization. Whether you're expanding WhatsApp outreach or managing multi-channel growth initiatives, Roadway simplifies the way you identify key drivers of success and helps accelerate outcomes with reduced manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

Get started today

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."

Andrew Wilson, Data Engineering

We’ll build it for you—in a scalable and flexible workspace

Flexible and fast integration options

One-click connectors

Segment logoSalesforce logoMeta logoHubspot logoGoogle Ads logoStripe logoGoogle Analytics logo

Warehouse-native

Snowflake logoGoogle BigQuery logoAWS Redshift logo

Bring your full-funnel metrics into one place

Marketing metrics

  • Visits
  • Unique visitors
  • New visitors
  • Sign up conversion rate
  • Sign ups
  • Account creation conversion rate
  • Accounts created

Sales  metrics

  • Leads
  • Lead to opportunity conversion rate
  • Opportunities
  • MQL conversion rate
  • Marketing qualified leads (MQLs)
  • SQL conversion rate
  • Sales qualified leads (SQLs)
  • Closed won conversion rate
  • Closed won
  • Closed lost

Revenue  metrics

  • New customer conversion rate
  • New customers
  • Total revenue
  • New customer revenue
  • Expanded customers
  • Expansion customer revenue
  • Reactivated customers
  • Reactivated customer revenue
  • Contracted customers
  • Contraction revenue
  • Churned customers
  • Customer churn rate
  • Churned revenue
  • Revenue churn rate
  • Average revenue per user
  • Average revenue per customer

Marketing spend metrics

  • Marketing spend
  • CAC
  • Payback period

The foundation of your growth stack

$50k

saved annually on maintenance

20%

cut in wasted marketing spend

40.5

hours saved per month with AI

See more case studies

Accelerate growth with AI coworkers

You're in—expect an email shortly.