Monitor signups from Meta Ads campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track signups across Meta Ads campaigns
Roadway, along with various analytics solutions, assists you in grasping how different campaigns influence essential metrics like signups through channels like Meta Ads. What sets Roadway apart is its ability to automate the labor-intensive tasks. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI partners evaluate your performance metrics in real-time—pinpointing successful strategies, highlighting areas that need improvement, and indicating where your attention should shift next.
Roadway is built for teams seeking straightforward insight without unnecessary complication. Our platform consolidates spend, engagement, and revenue data into a single, unified workspace, providing clear visibility. It continuously tracks performance metrics to identify any fluctuations. Whenever there’s a surge in conversions or a decline in efficiency, AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and drive sustained growth.
Through automating the evaluation of sign-up data, Roadway streamlines the reporting process, allowing marketers to dedicate more time to strategic optimization. Whether expanding Meta Ads initiatives or managing multi-channel growth efforts, Roadway simplifies the process of identifying key drivers of success and accelerating outcomes with minimal manual intervention.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

