Monitor ROAS from influencer marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track ROAS across influencer marketing campaigns
Roadway, along with various analytics platforms, enables you to grasp how different campaigns influence essential metrics like ROAS across various channels, including influencer marketing. What sets Roadway apart is its ability to automate the more labor-intensive tasks. Rather than tediously merging data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants directly evaluate your performance data—highlighting effective strategies, pinpointing underachievements, and indicating where to direct your efforts next.
Roadway is crafted for teams seeking straightforwardness without sacrificing depth. It integrates your expenses, engagement metrics, and revenue streams into a single, unified platform, providing clear visibility. The system constantly tracks performance trends, alerting you to any fluctuations—be it a surge in conversions or a dip in efficiency. With AI-powered assistants, relevant insights are surfaced automatically, enabling teams to respond swiftly and drive sustained growth.
Through automating ROAS analysis, Roadway streamlines reporting processes, allowing marketers to dedicate more time to strategic optimization. Whether expanding influencer marketing initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of success and accelerating outcomes with minimal manual input.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
%201.png)

We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

