Monitor opportunities from Instagram campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track opportunities across Instagram campaigns
Both Roadway and various analytics tools assist you in comprehending which campaigns are driving crucial metrics like opportunities across platforms, including Instagram. However, Roadway sets itself apart by automating the more labor-intensive tasks. Rather than manually aggregating data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI partners evaluate your performance data in real-time—pinpointing what is effective, what needs improvement, and where your attention should be directed next.
Roadway is built for teams seeking straightforward insight without unnecessary complication. Our platform consolidates spending, engagement, and revenue into a single, unified workspace, providing clear visibility. It also tracks performance trends in real-time, alerting you to any fluctuations. When there’s a surge in conversions or a dip in efficiency, intelligent AI assistants automatically identify key insights, empowering teams to respond swiftly and accelerate growth.
By streamlining opportunity analysis through automation, Roadway minimizes the time marketers dedicate to reporting and boosts their focus on optimization. Whether expanding Instagram initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of success, enabling faster results with less manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

