Monitor new users from Meta Ads campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track new users across Meta Ads campaigns
Both Roadway and various analytics platforms provide insights into which marketing campaigns are driving essential metrics, such as attracting new users through channels like Meta Ads. However, Roadway sets itself apart by automating the labor-intensive processes. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants examine your performance metrics directly. They pinpoint what is succeeding, what is lagging, and where your next efforts should be directed.
Roadway is built for teams seeking clear insights without unnecessary complexity. It unifies spending, engagement, and revenue data into a single platform, providing a comprehensive view. The system continuously tracks performance metrics, alerting teams to any fluctuations. Whether experiencing a surge in conversions or a decline in efficiency, AI-powered assistants automatically highlight key insights, enabling faster decision-making and sustained growth.
Through automating the evaluation of new users, Roadway minimizes the time marketers dedicate to reporting and maximizes their focus on optimization. Whether expanding Meta Ads campaigns or managing multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of impact, enabling faster results with reduced manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

