Monitor new customers from Threads campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track new customers across Threads campaigns
Roadway, along with various analytics solutions, assists you in comprehending which campaigns are driving essential metrics, such as acquiring new customers, across different platforms like Threads. What sets Roadway apart is its ability to automate the more labor-intensive aspects of this process. Rather than having to piece together data from advertising platforms, spreadsheets, and dashboards manually, Roadway’s AI tools evaluate your performance data in real-time. This enables them to pinpoint what strategies are successful, identify areas that need improvement, and suggest where to direct your efforts next.
Roadway is crafted for teams seeking clarity without the hassle of complexity. Our platform seamlessly integrates spend, engagement, and revenue into a single, unified workspace, providing real-time tracking of performance trends. As fluctuations happen—such as increased conversions or decreased efficiency—our AI-driven assistants automatically highlight key insights, empowering teams to respond swiftly and accelerate growth.
Through automated evaluation of new client data, Roadway streamlines the reporting process for marketers, allowing them to dedicate more time to strategic optimization. Whether expanding Threads initiatives or managing cross-channel growth efforts, Roadway simplifies the identification of key drivers and helps accelerate outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

