Monitor new customer MRR from growth marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track new customer MRR across growth marketing campaigns
Both Roadway and various analytics solutions provide insights into the effectiveness of campaigns that drive essential metrics like new customer monthly recurring revenue (MRR) across different channels, including growth marketing. However, Roadway stands out by automating the more tedious tasks. Rather than spending time manually aggregating data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance metrics in real-time—pinpointing what strategies are successful, what areas need improvement, and where to direct your efforts next.
Roadway is crafted for teams seeking straightforward clarity without unnecessary complication. It seamlessly integrates your spend, engagement metrics, and revenue into a single unified platform, providing real-time oversight. Our system actively tracks performance fluctuations, and when anomalies arise—such as a surge in conversions or a dip in efficiency—AI-powered assistants automatically highlight key insights. This enables teams to respond swiftly, driving sustained growth and maximizing results.
Through automating the evaluation of incoming customer monthly recurring revenue (MRR), Roadway minimizes the reporting time for marketers and reallocates their efforts toward strategic optimization. Whether you're expanding your growth marketing initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of success, enabling faster results with reduced manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

