Monitor new customer ARR from Bing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track new customer ARR across Bing campaigns
Roadway, along with various analytics platforms, provides insights into which campaigns are driving essential metrics like new customer Annual Recurring Revenue (ARR) across channels, including Bing. What sets Roadway apart is its ability to automate the labor-intensive tasks. Rather than having to manually piece together data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance data in real-time—pinpointing successful strategies, highlighting areas that need improvement, and guiding you on where to concentrate your efforts next.
Roadway is built for teams seeking straightforward insights without unnecessary complexity. Our platform consolidates spend, engagement, and revenue data into a single, unified workspace, providing clear visibility. It continuously tracks performance metrics, alerting you to any fluctuations—whether it's a surge in conversions or a decline in efficiency. With AI-powered assistants proactively highlighting key insights, teams can respond swiftly and drive sustained growth.
By streamlining the evaluation of incoming customer ARR, Roadway minimizes the hours marketers dedicate to reporting, allowing more focus on strategic optimization. Whether expanding Bing advertising efforts or managing comprehensive multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of success and accelerates outcomes with reduced manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

