Monitor new customer ARR from AI search campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track new customer ARR across AI search campaigns
Both Roadway and various analytics platforms assist in comprehending how campaigns impact essential metrics, such as new customer annual recurring revenue (ARR), across different channels like AI-driven search. However, Roadway stands out by automating the labor-intensive processes. Rather than having to manually piece together information from advertising platforms, spreadsheets, and dashboards, Roadway's AI assistants evaluate your performance data in real-time—pinpointing successful strategies, identifying areas that need improvement, and highlighting where to concentrate your efforts next.
Roadway is built for teams seeking straightforward clarity without unnecessary complication. It seamlessly links spending, engagement, and revenue within a single platform, providing real-time oversight of performance trends. As fluctuations happen—be it an increase in conversions or a decline in efficiency—AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.
Through automating the assessment of incoming customer ARR, Roadway minimizes the time marketers dedicate to reporting and maximizes their focus on strategic optimization. Whether expanding AI-driven search initiatives or managing multi-channel growth efforts, Roadway simplifies the process of identifying key drivers of success and speeds up outcomes with reduced manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

