Monitor MQLs from Linkedin campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track MQLs across Linkedin campaigns
Roadway, along with various analytics platforms, provides insights into how different campaigns impact essential metrics like MQLs across channels, including LinkedIn. What sets Roadway apart is its ability to automate the labor-intensive processes. Rather than manually piecing together information from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance data in real-time. They pinpoint what is effective, what needs improvement, and where your attention should be directed next.
Roadway is built for teams seeking straightforward clarity without unnecessary complication. It consolidates your spend, engagement, and revenue data into a single, unified platform, providing ongoing oversight of performance fluctuations. Whenever there’s a shift—such as a surge in conversions or a decline in efficiency—AI-powered collaborators automatically identify and highlight key insights, enabling teams to respond swiftly and drive sustained growth.
By streamlining the evaluation of MQLs, Roadway minimizes the time marketers dedicate to reporting and maximizes their focus on strategic optimization. Whether expanding LinkedIn initiatives or managing comprehensive multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of impact, enabling faster results with reduced manual workload.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
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Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

