Monitor LTV from digital marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track LTV across digital marketing campaigns
Roadway, along with various analytics tools, assists you in comprehending how specific campaigns influence essential metrics like LTV across different channels, including digital marketing. What sets Roadway apart is its ability to automate the labor-intensive processes. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI-driven assistants evaluate your performance data in real-time—pinpointing what is effective, what needs improvement, and where to direct your future efforts.
Roadway is built for teams seeking straightforward clarity without unnecessary complication. It unifies spend, engagement, and revenue data into a single, streamlined platform, providing real-time tracking of performance trends. As fluctuations happen—such as increased conversions or declining efficiency—our AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and drive sustained growth.
Through automating Lifetime Value (LTV) analysis, Roadway minimizes the reporting time for marketers and maximizes their focus on optimization. Whether expanding digital advertising efforts or managing multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of success and speeds up outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period