Monitor leads from digital marketing campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams

Automate how you track leads across digital marketing campaigns

Both Roadway and various analytics platforms enable you to track which campaigns are influencing essential metrics like leads through different channels, including digital marketing. However, Roadway stands out by automating the cumbersome tasks. Rather than having to manually piece together data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants evaluate your performance data in real-time—pinpointing what is effective, what needs improvement, and where your attention should be directed next.

Roadway is built for teams seeking straightforward clarity without unnecessary complexity. It seamlessly links spend, engagement, and revenue within a single platform, providing ongoing oversight of performance trends. Whenever there’s a fluctuation—such as a surge in conversions or a dip in efficiency—AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and drive sustained growth.

Through automated lead analysis, Roadway streamlines the reporting process, allowing marketers to dedicate more time to strategic optimization. Whether expanding digital advertising initiatives or managing comprehensive multi-channel growth efforts, Roadway simplifies the process of identifying key drivers of success and accelerating outcomes with minimal manual workload.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."