Monitor customer acquisition cost from Yahoo campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track customer acquisition cost across Yahoo campaigns
Both Roadway and various analytics platforms assist in comprehending how different campaigns influence essential metrics, such as customer acquisition costs, across channels like Yahoo. However, Roadway stands out by automating the labor-intensive processes. Rather than manually piecing together information from advertising platforms, spreadsheets, and dashboards, Roadway’s AI tools evaluate your performance data autonomously—highlighting what is successful, what needs improvement, and where your next efforts should be concentrated.
Roadway is built for teams seeking clear insights without unnecessary complication. It seamlessly integrates spend, engagement, and revenue into a unified platform, providing ongoing monitoring for any fluctuations in performance. When adjustments happen—such as a surge in conversions or a dip in efficiency—AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.
By streamlining the calculation of customer acquisition expenses, Roadway minimizes the reporting time for marketers and boosts the focus on strategic optimization. Whether you're expanding your Yahoo advertising efforts or managing multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of success and accelerates outcomes with minimal manual intervention.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
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Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period