Monitor customer acquisition cost from Perplexity campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track customer acquisition cost across Perplexity campaigns

Roadway, along with various analytics platforms, provides insights into which marketing campaigns are influencing essential metrics, such as customer acquisition cost, across different channels like Perplexity. However, the standout feature of Roadway is its automation capabilities. Rather than requiring you to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI-powered assistants examine your performance data in real-time. They pinpoint successful strategies, highlight areas that need improvement, and guide you on where to concentrate your efforts next.

Roadway is built for teams seeking straightforward clarity without unnecessary complication. It seamlessly integrates spend, engagement, and revenue data into a single platform, providing a comprehensive view. The system actively tracks performance fluctuations, whether it's a surge in conversions or a dip in efficiency. AI-driven assistants automatically highlight critical insights, enabling teams to respond swiftly and accelerate growth.

By streamlining the evaluation of customer acquisition expenses, Roadway minimizes the time marketers dedicate to reporting and maximizes the focus on strategic optimization. Whether you're expanding Perplexity initiatives or managing multi-channel growth efforts, Roadway simplifies identifying key drivers of success and helps accelerate outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

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Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."