Monitor customer acquisition cost from Google search campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track customer acquisition cost across Google search campaigns

Roadway, along with various other analytics platforms, assists you in comprehending which marketing campaigns are influencing crucial metrics, such as customer acquisition costs, across different channels like Google search. What sets Roadway apart is its ability to automate the more labor-intensive tasks. Rather than requiring you to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI-powered assistants evaluate your performance data in real time. They pinpoint successful strategies, highlight areas that need improvement, and guide your next steps effectively.

Roadway is tailored for teams seeking straightforward clarity without the hassle of complexity. Our platform seamlessly integrates spend, engagement, and revenue data into a single workspace, providing real-time oversight of performance trends. As fluctuations happen—such as an increase in conversions or a decline in efficiency—AI-driven collaborators automatically identify and highlight key insights, empowering teams to respond swiftly and accelerate growth.

Through automating the evaluation of customer acquisition expenses, Roadway minimizes the reporting workload for marketers, allowing them to dedicate more time to strategic refinement. Whether you're expanding Google search initiatives or managing multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of success and speeds up outcomes with minimal manual input.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."