Monitor CPL from Meta Ads campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track CPL across Meta Ads campaigns

Both Roadway and various analytics platforms assist in comprehending which campaigns are influencing essential metrics like Cost Per Lead (CPL) across channels, including Meta Ads. However, Roadway stands out by automating the more labor-intensive processes. Rather than manually integrating data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI-driven assistants evaluate your performance metrics in real time—pinpointing successful strategies, highlighting areas that need improvement, and suggesting where to direct your efforts next.

Roadway is tailored for teams seeking clear, straightforward insights without unnecessary complication. It consolidates spend, engagement, and revenue data into a single platform, offering seamless visibility and ongoing monitoring of performance trends. Whenever fluctuations happen—such as a surge in conversions or a dip in efficiency—our AI-powered assistants automatically detect and highlight these changes, enabling teams to respond swiftly and drive sustained growth.

Through automating CPL analysis, Roadway minimizes the time marketers dedicate to reporting, allowing them to focus more on strategic optimization. Whether expanding Meta Ads initiatives or managing multi-channel growth efforts, Roadway simplifies the process of identifying key drivers of success and helps accelerate outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

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Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."