Monitor CPL from Gemini campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track CPL across Gemini campaigns

Roadway, along with various analytics platforms, assists you in comprehending which campaigns are influencing essential metrics like Cost Per Lead (CPL) across different channels, including Gemini. What sets Roadway apart is its ability to automate the labor-intensive processes. Rather than needing to manually piece together data from advertising platforms, spreadsheets, and dashboards, Roadway's AI-powered assistants evaluate your performance metrics in real-time. They pinpoint successful strategies, highlight areas that need improvement, and suggest the best focus for your next steps.

Roadway is crafted for teams seeking straightforwardness without the hassle. It seamlessly integrates your spending, engagement metrics, and revenue data into a single platform, providing clear insights. The system continuously tracks performance trends, alerting you to any fluctuations—be it a surge in conversions or a dip in efficiency. AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth effectively.

By streamlining the evaluation of CPL, Roadway minimizes the time marketers dedicate to reporting, allowing more focus on strategic optimization. Whether expanding Gemini campaigns or managing multi-channel growth initiatives, Roadway simplifies the process of identifying key drivers of success and helps accelerate outcomes with reduced manual workload.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

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Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."