Monitor CPL from Facebook campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Trusted by the best growth marketing teams

Automate how you track CPL across Facebook campaigns

Roadway, along with various analytics platforms, provides insights into which campaigns are driving essential metrics like Cost Per Lead (CPL) across different channels, including Facebook. The key distinction lies in Roadway's ability to automate the more labor-intensive tasks. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI assistants examine your performance data in real-time. This enables them to pinpoint what is effective, what needs improvement, and where to direct your efforts moving forward.

Roadway is tailored for organizations seeking straightforward clarity without unnecessary complication. Our platform unifies your spend, engagement metrics, and revenue data into a single, cohesive workspace, providing real-time oversight of performance trends. As fluctuations happen—such as a surge in conversions or a decline in efficiency—AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.

Through automated CPL analysis, Roadway streamlines the reporting process for marketers, freeing up valuable time to focus on optimization. Whether you're expanding Facebook advertising efforts or managing comprehensive multi-channel growth strategies, Roadway simplifies the process of identifying key drivers of success and helps accelerate outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."