Monitor CPL from Bing campaigns with AI

Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

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Automate how you track CPL across Bing campaigns

Both Roadway and various analytics platforms assist in comprehending which campaigns are influencing essential metrics like Cost Per Lead (CPL) across platforms, including Bing. However, the standout feature of Roadway is its ability to automate the labor-intensive tasks. Rather than having to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway's AI-driven tools evaluate your performance data directly. This process reveals what strategies are effective, what areas are lacking, and where your attention should be directed next.

Roadway is built for teams seeking straightforward insight without unnecessary complication. Our platform consolidates spend, engagement, and revenue metrics into a single, user-friendly workspace, providing ongoing oversight for any fluctuations in performance. When shifts happen—such as a surge in conversions or a decline in efficiency—our AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and drive sustained growth.

Through automating CPL analysis, Roadway streamlines the reporting process, freeing marketers from time-consuming tasks and allowing them to focus on strategic optimization. Whether expanding Bing advertising efforts or managing multi-channel growth initiatives, Roadway simplifies the identification of key drivers and helps accelerate outcomes with minimal manual work.

Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.

AI that scales revenue from growth campaigns

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Outcome-based analysis and growth opportunities on autopilot

Experience proactive AI analysis to put growth marketing insights and opportunities on autopilot (to drive real outcomes)—so you can grow faster with leaner teams.

End-to-end attribution—custom-built to your business

See the power of attribution built right—traffic sources, channels, and campaigns mapped to programs, platforms, and growth levers—as breakdowns on all your metrics.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."