Monitor conversion rates from digital marketing campaigns with AI
Roadway’s AI coworkers reveal what’s working across every channel and help you turn insights into faster, more predictable revenue growth.

Trusted by the best growth marketing teams





























Automate how you track conversion rates across digital marketing campaigns
Roadway, along with various analytics tools, assists you in grasping which campaigns are driving essential metrics such as conversion rates across different channels, including digital marketing. The key distinction is that Roadway streamlines the process through automation. Rather than requiring you to manually compile data from advertising platforms, spreadsheets, and dashboards, Roadway’s AI-driven assistants evaluate your performance data in real time—pinpointing successful strategies, highlighting areas that need improvement, and suggesting where to concentrate your efforts next.
Roadway is built for teams seeking clear insights without unnecessary complication. Our platform unifies spend, engagement, and revenue into a single, streamlined workspace, providing real-time monitoring of performance fluctuations. As soon as variations happen—be it a surge in conversions or a decline in efficiency—our AI-powered assistants automatically highlight key insights, enabling teams to respond swiftly and accelerate growth.
Roadway streamlines the evaluation of conversion metrics through automation, allowing marketers to spend less time on reporting and more on strategic optimization. Whether you're expanding digital advertising efforts or managing integrated multi-channel growth initiatives, Roadway simplifies identifying key drivers of success and speeds up outcomes with minimal manual work.
Ultimately, Roadway turns fragmented marketing data into a single, intelligent feedback loop for continuous growth.
AI that scales revenue from growth campaigns
The future of growth marketing is here. Save hour per week with personalized AI Coworkers to 10x your impact, built in seconds.

"Roadway is what we had hoped every other solution we evaluated or implemented would have been."
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We’ll build it for you—in a scalable and flexible workspace
Bring your full-funnel metrics into one place
Marketing metrics
- Visits
- Unique visitors
- New visitors
- Sign up conversion rate
- Sign ups
- Account creation conversion rate
- Accounts created
Sales metrics
- Leads
- Lead to opportunity conversion rate
- Opportunities
- MQL conversion rate
- Marketing qualified leads (MQLs)
- SQL conversion rate
- Sales qualified leads (SQLs)
- Closed won conversion rate
- Closed won
- Closed lost
Revenue metrics
- New customer conversion rate
- New customers
- Total revenue
- New customer revenue
- Expanded customers
- Expansion customer revenue
- Reactivated customers
- Reactivated customer revenue
- Contracted customers
- Contraction revenue
- Churned customers
- Customer churn rate
- Churned revenue
- Revenue churn rate
- Average revenue per user
- Average revenue per customer
Marketing spend metrics
- Marketing spend
- CAC
- Payback period
The foundation of your growth stack
$50k
saved annually on maintenance
20%
cut in wasted marketing spend
40.5
hours saved per month with AI

